British rockers Blur have launched their own ice cream to celebrate the success of their new album The Magic Whip.
The rockers made a big return to the charts last month with their first album in more than a decade, and they are now celebrating a sweet treat named after the record.
The Magic Whip ice cream has been created by tastemakers at UK company The Licktators and is vanilla-flavoured and rippled with raspberry coulis. It will be sold at Blur's upcoming shows this summer and available in British supermarket chain Co-op.
WENN.com
source: newshub archive