Twitter set to make changes to attract users

  • 17/05/2016
Twitter Chief Executive Jack Dorsey said the company would simplify its product in an effort to attract new users (Reuters)
Twitter Chief Executive Jack Dorsey said the company would simplify its product in an effort to attract new users (Reuters)

Twitter users will soon have more flexibility in writing tweets because the company plans to stop including photos and links as part of its 140-character limit, according to a Bloomberg report.

The social media platform has faced stagnant user growth.

Months earlier, Twitter Chief Executive Jack Dorsey said the company would simplify its product in an effort to attract new users.

"We think there's a lot of opportunity in our product to fix some broken windows that we know are inhibiting growth," Dorsey said during a February earnings call.

Links currently take up to 23 characters of a tweet, limiting the amount of commentary that users can offer when sharing articles or other content.

Twitter has faced stagnant user growth, and shares have fallen more than 70 per cent over the past year.

Twitter declined to comment on the report.

Reuters

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