A polar bear caught on camera patting a husky dog on the head ate one just hours later, it has emerged.
"That was the only day we didn't feed the f**king bears, the only night we didn't put anything out," Brian Ladoon told CBC News.
Mr Ladoon runs a nearby dog sanctuary in Manitoba, Canada. He regularly - and illegally - feeds the polar bears to prevent them feasting on his animals.
The bear pats the dog on the head (David de Meulles / YouTube)
The video of the bear patting a dog was uploaded a week ago, and has had more than 3.5 million views. The internet went crazy, with headlines like 'We Could Learn a Lot From This Chill Polar Bear Just Petting a Dog' and 'Polar bear filmed petting sled dog just like a human'.
But it seems the polar bear was less trying to be cute, more just playing with its food.
"Conservation officers had to immobilise a bear in that area last week and move it to the holding facility because it killed one of his dogs," a spokesperson for Manitoba Sustainable Development told CBC.
"A mother and cub were also removed because there were allegations the bears were being fed and the female's behaviour was becoming a concern."
The bear and dog, which is visibly chained up and cannot escape (David de Meulles / YouTube)
Mr Ladoon has been criticised in the past for tying up his dogs, making them vulnerable to predators. He's long-defended his habit of keeping the bears' appetites satiated.
"I was tired of the bloodbath," he told Canadian news site Up Here in 2013.
Polar bears are listed as a vulnerable species by the International Union for the Conservation of Nature. The Canadian eskimo dog, also known as the Canadian husky, is also endangered.