A new hijab-wearing doll that recites passages from the Quran is hitting shelves in the Arab states.
Designed by Samira Amarir, the Barbie-like doll is named Jenna. It's intended to teach young girls about Islamic values and provide a doll that resembles them.
Ms Amarir said she was looking for a toy to help her daughter learn the Quran when she came up with the idea to create a doll.
"For me it was important that the doll would show something my daughter can recognise herself in, or recognise her mother at least," she told Reuters.
Jenna comes dressed in a lilac robe with a headscarf, and recites four chapters from the Quran.
The dolls are being mass-produced in factories in China and are currently being sold in Saudi Arabia, Kuwait, Bahrain and the UAE.