This takes cool dance moves to a whole new level.
Take the confidence of an Italian millionaire, add an anti-ageing cryotherapy chamber set to -16 degrees and a video camera, and you get what has become one of the biggest viral videos in recent times.
Gianluca Vacchi is a 49-year-old Italian millionaire who gained a massive social media following after being photographed on holiday with movie star Zac Efron.
Since then he's posted dozens of videos of his dancing movies to his millions of followers.
But his latest video has taken his level of stardom to an entirely new level.
Wearing just a pair of undies and some uggboots, Mr Vacchi emerges from the sub-zero anti-ageing chamber to the beats of Fata Joe's 'All the Way Up'
Clearly feeling invigorated, Mr Vacchi then dances for around a minute with and around the freezing cold anti-ageing device he uses to help keep his skin firm.
He's since deleted the video from his Instagram page, but not before it was picked up by media outlets around the world.