Beyonce, husband Jay-Z and daughter Blue Ivy have been criticised for staying seated during the national anthem at the Super Bowl LIV today in Florida.
The majority of the crowd stood as singer Demi Lovato performed the national anthem, but the Carter family remained seated a number of rows back from the football field.
The Carters seemed to be in good spirits according to onlookers, despite the statement the family appeared to be making.
Jay-Z's decision to remain seated has been called into question due to his 'music and social justice' partnership with the NFL that sees him consult on the Super Bowl halftime show.
The rapper's partnership was announced last year in response to backlash against the NFL's handling of Black Lives Matter demonstrations during national anthem performances.
Carter was widely criticised for the partnership which was viewed as being at odds with NFL player Colin Kaepernick's Black Lives Matter protest.
Beyonce and Jay-Z's decision to remain seated is seen to disrespect the United States Flag Code which states civilians are expected to stand with their hand over their heart.