The woman credited with creating the gender reveal party says people shouldn't care whether their baby is a boy or a girl.
Jenna Karvunidis announced her baby's gender with a cake in 2008 and wrote about it on her blog, before it was published in The Bump magazine.
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Her daughter doesn't subscribe to traditional ideas of gender though, Karvunidis revealed on Friday the baby that inspired the first gender reveal is a girl that wears suits.
Karvunidis said in a post on Facebook her original idea spread far further than she ever anticipated.
"Guns firing, forest fires, more emphasis on gender than has ever been necessary for a baby," she wrote.
A gender reveal caused a fire that burned through 16,000 hectares of Arizona in April 2017. It caused US$8 million worth of damage, and the baby was a boy.
Karvunidis said she's got mixed feelings about the tradition she's created and would like to see a bit of an update.
"Who cares what gender the baby is?" she wrote.
"I did at the time because we didn't live in 2019 and didn't know what we know now - that assigning focus on gender at birth leaves out so much of their potential and talents that have nothing to do with what's between their legs."
She told Buzzfeed she would rather see the tradition modified to being used to announce a pregnancy.
"It can happen sooner, and everyone still gets cake."