A new optical illusion has arrived to divide the internet once again, and in this case, once you see black, you won't be going back.
People have been left baffled by a picture of a pair of Louis Vuitton trainers, which some see as black, and others see as white - albeit in a dark room.
A snap of the shoes, covered in the signature Louis Vuitton insignia was uploaded to Twitter, where it caused a stir.
The original image was shared thousands of times across social media, each time triggering a wave of outrage from people arguing over the colour they could see.
Even eyewear provider Specsavers weighed in, saying they could only see "white and gold".
This is of course, a reference to the original optical illusion, the world's most divisive dress which some saw as white and gold, others blue and black.
A quick poll around the Newshub office revealed that about half saw the shoes as black, others white in a dimly lit room.
Other optical illusions to take the internet by storm previously have included the famed dress, and a pair of sneakers which some saw as mint and grey, other pink and white.
