Go shopping for anything these days and you'll feel like you're surrounded by advice.
The internet is full of customer testimonials on retailer's sites, manufacturer's sites, even social media, raves about products at us now.
We'll also have family and friends offering advice, telling us what to buy and before you know it, third party 'review websites' will pop up and tell you what they think as well.
So, how do you make good sense of this nonsense?
Which reviews should you listen to and which can discount?
AUT Senior Lecturer Sommer Kapitan spoke to The AM Show.
Watch the video.