Children are obsessed with birthdays. No sooner does one pass than the countdown to the next one begins.
But for a parent they're a total minefield.
Do you have to throw them a party every year? Do you invite the whole class, or risk leaving a few kids out? And what would actually happen if you failed to deliver a goody bag?
Mummy blogger Jacquie Lockington spoke to Duncan Garner.
Watch the video for the full interview.