A 70-year-old British aristocrat and self-described "successful right-wing businessman and a notable self-publicist" is "interviewing hard" for a wife young enough to have his child.
Sir Benjamin Julian Alfred Slade, 7th Baronet, is childless and has spent the last decade attempting to find an heir for his title and estate.
He recently split with business analyst Bridget Convey. "She is 50 so too old to have children," he offered up as an explanation. Ms Convey has not confirmed the reason for the split.
Sir Benjamin is now on a mission to find a woman to provide him with a male heir.
"I am interviewing hard. I have had a few proposals, but sometimes the women are past their sell-by date and have been over the guns a few times," he told the Daily Mail.
"They have to be fit - I have two castles. I am like a feudal prince when it comes to throwing parties.
"I am also on the Genghis Khan diet, which is recommended for young lotharios and involves eating sweet potato, sunflower seeds and horny goat weed.
"It was recommended by my French nephew, who is 70 and hasn't a single grey hair. And Genghis had 2000 children."
Sir Ben has made previous efforts to find an heir, offering to bequeath his estate to whichever stranger most closely matches his DNA before changing tack in 2009, when he went to the press in search of a woman who would allow her eggs to be fertilised with his sperm and then carry the child.
That time round, he had some serious stipulations. The woman - or childless couple - had to be "good right-wing sort of people". He specified that his heir cannot be a gypsy, a Guardian newspaper reader, African, from any country with green in the flag, any country beginning with an 'I', or from a country "where they don't wear overcoats in the winter".
Last year he offered a £1000 reward to kill beavers on his property because they were committing "crimes against trees".
Beavers have only been recently reintroduced to the English countryside after being declared extinct in the wild.
If you want to bag yourself this absolute catch, you might want to take note of some of the advice he has penned in Tatler for women looking for an "heirless aristocrat".
Among his tips?
"She should always drive the man home after parties" and "she must never mention horses, unless he rides too."