The moment sports journalist unleashes on sports fan who groped her on live television

A creepy football fan who groped a sports journalist on live television got more than he bargained for when she retaliated.

Maria Fernanda Mora repeatedly had her buttocks pinched by the man before she turned around and slammed him with her microphone. 

Ms Mora continued yelling and pushing the stunned harasser away from her.

The sports journalist was reporting outside Guadalajara stadium in Mexico after a local team won against Toronto last week.

The reaction caught the fan by surprise and he quickly backs away from the journalist.

Maria Mora said of her reaction, "What happened to me at dawn on Thursday, happens to thousands of women every day in public spaces.

"The difference is that it happened to me during a live link on television and I decided to defend myself."

Ms Mora is visibly upset towards the end of the ordeal and says women "will not be quiet" about sexual harassment.

She said of the incident, 'I thought it could be accidental rubbing because of people pushing and I kept talking to the camera. 

"This guy, emboldened because I did not react... put his hand between my buttocks twice more."

In a Twitter statement, the journalist said, "I don't regret my reaction at all."

Newshub.