Welcome to 'mansplaining' university: University of Adelaide ad slammed

  • 01/07/2018
Mansplaining ad criticised
Mansplaining ad criticised Photo credit: Instagram - @@eightpercentjazz

The University of Adelaide has been slammed by social media users for its advertisement that appears to condone 'mansplaining'.

The ad, which appeared initially on a hoarding outside the old Royal Adelaide Hospital, shows one man talking while surrounded by five women.

The women's facial expressions all seem to indicate boredom or frustration, which many people have taken to mean they are unhappy with what the man is saying.

According to Urban Dictionary, the term 'mansplainng' was coined to describe the way men explain things to women in a condescending manner, much like the pictured ad.

The university has claimed that it has nothing to do with them.

A spokesperson told ABC Australia that the school logo was part of a separate image which was cropped out.

"The hoarding in which that image appears belongs to Renewal SA, not the university," they said.

Renewal SA is an Australian government development agency.

"The photo of the hoarding has been deliberately angled and cropped to suggest that the image is directly related to the university, which it is not.

"The photo in question on the Renewal SA hoarding is not a university image. It was not supplied by us. It was not approved by us. The people depicted in that photo are not university people."

The site which the ad appears on is soon to be the University of Adelaide's Australian Institute for Machine Learning.

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