Lego Super Mario to launch in NZ on August 1

Lego and Nintendo have announced Lego Super Mario will be released in New Zealand on August 1.

Pre-orders are open now for the most eager fans, who will have to pay $90 for the starter set and then more for expansions.

The centrepiece of this Lego line is of course Mario himself, a figurine fitted with tiny LCD screens that help him react to real-life game levels created with Lego bricks.

The screens are fitted into Mario's eyes, mouth and belly and he also has a little speaker that will play sounds and music from the video games.

A media release describes the product as "neither a video game nor a traditional LEGO brick-based set".

A free supporting app will give building instructions, let players keep track of their score and let them "share ideas with friends".

Super Mario is the latest in a long line of well known franchises to get an official Lego line, following the likes of Star Wars, Marvel and Minecraft.

Nintendo Super Mario to launch in New Zealand on August 1 with starter pack, Piranha Plant Power Slide Expansion Set and Bowser's Castle Boss Battle Expansion Set.
Photo credit: Nintendo / Lego

"I am thankful that in this project with the LEGO Group, Mario is jumping out of the digital world of game consoles and smart devices, and we are able to bring him into the world with a new, physical type of Mario play," says Nintendo executive Takashi Tezuka.

"It's very exciting to think of LEGO Mario becoming a real friend to children and to picture them playing in their very own Mario world that they imagined themselves."

The entry level 'Lego Mario Starter Course' comes with seven action bricks for different interactions with the LEGO Mario figure.

Expansion sets announced so far include the Piranha Plant Power Slide Expansion Set and the Bowser's Castle Boss Battle Expansion Set.