It's farming's big day out. But 'cut back' is the message being sent to Kiwi farmers at Waikato Fieldays.
The Government has announced its plans to reduce greenhouse gases, but environmentalists are slamming the plan.
They've told Newshub they're upset it doesn't contain many firm actions, but rather plans to talk.
Climate Change Minister Paula Bennett said talking is the plan, and "they'll host workshops and discussion groups with farmers over the next 18 months".
Even the minister admits it's not a game-changer, at least "not on its own".
"It's going to have to be in conjunction with another plan that we're working on," Ms Bennett said.
Greenpeace has slammed it as an excuse to continue doing nothing.
"If they were serious about tackling climate pollution and water pollution, they'd be committed to cut cow numbers now," a spokesperson told Newshub.
This means some in the dairy sector feel like they've got a target on their backs.
A Dairy New Zealand spokesperson said the key was realising what's "practical and what is achievable right now, and hopefully understanding what we can do in the future with science and technology".
The agriculture sector makes up for almost half of the country's climate change emissions and New Zealand has committed to reducing those by 30 percent by 2030.