Men's Health Week: Pharmacy devises plan for those with doctor-phobia

Men's Health Week: Pharmacy devises plan for those with doctor-phobia

It's Men's Health Week and when it comes to check-ups, many are reluctant and prefer the pharmacy.

But it's a big problem, and each year a campaign shines a light on "doctor-phobia". This year there is a particular focus on the growing rates of diabetes.

One in four New Zealanders have pre-diabetes, and almost 40 people are diagnosed with diabetes every day.

Pharmacists across New Zealand are becoming health "pit stops", and one pharmacy is giving free check-ups for the month of June.

The pharmacy may advise customers to see their GP, but believe patients are more likely to listen to their friends or pharmacist.

So if you're reluctant about visiting the doctor, could the answer be on your local high street?

Watch the video for the full Story report.

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