Samsung's new NZ$2974 folding phone seems to be breaking in just days, according to people who have received them.
Presales on the Galaxy Fold have run out due to "surpassed expectations", according to Samsung.
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But people who have ordered the device could be disappointed, as there are multiple reports of the screen breaking, bulging, flashing and becoming unusable after a couple of days of use.
Two journalists who received the phones to review before public launch say they removed a thin protective layer from the phones which they thought was a screen protector.
This layer was supposed to stay in place, according to a warning label on the phones.
However, reporters from The Verge and CNBC say they left their layer on - and the screen still broke.
The long-anticipated phone is roughly the size of a normal smartphone when folded, but once unfolded it's the size of a small tablet.
It's designed to work regardless of the screen being closed or open, and Samsung promised the device would last 200,000 folds.
That's around 100 times a day for five years - a far cry from the two days the review units have allegedly lasted.